by Alex Ponomarev

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Reach engineering leaders who influence tools, teams, and technical decisions.

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The Opportunity

Thriving In Engineering reaches 7,700+ engaged readers across 65 countries – engineering managers, directors, VPs, and CTOs who make decisions about tools, teams, and technology.

Last year: 300k+ views across Substack and Medium.

These are senior practitioners, not passive scrollers. They're navigating high-stakes decisions and looking for trusted, experience-led content.

Sponsors benefit from:


Why Sponsors Choose Thriving In Engineering

Highly targeted audience: engineering leaders with real purchasing power

Strong engagement: 35% open rate, well above industry benchmarks

Credibility: written by someone with 25 years of hands-on engineering leadership experience

Dual platform reach: Substack newsletter plus Medium amplification for extended visibility

Email to request the sponsor deck and current availability →


Audience Snapshot